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Island of Hawaiʻi Visitors Bureau


  • Scott Pauli Executive Director, Island of Hawaiʻi Visitors Bureau

    "I love being able to promote regenerative tourism on the Island of Hawaiʻi in a respectful way, and to be able to be a part of the solutions to the problems that our residents are faced with that will allow us to preserve our ʻāina."

    Deanna Isbister Director of Sales, Island of Hawaiʻi Visitors Bureau

    "I cherish the relationships that I have developed with our island partners to help them be successful in business yet mindful of overall visitor messaging and meeting visitors that are excited and appreciative of being able to visit the Hawaiian Islands."

    Donna Kimura Director, Marketing, Island of Hawaiʻi Visitors Bureau

    "My favorite place in Hawaiʻi is in my hometown of Waimea. It is where I feel most connected to place and family from previous generations."

    Rachel Kaiama Destination Manager - Island of Hawaiʻi Visitors Bureau

    "Hawaiʻi never ceases to amaze me. Majestic mountains, the deep blue waters, the lovely flowers, fauna and forests and the people, the beautiful and colorful people of the islands."

    Kalei Bridges Sales Manager, Island of Hawaiʻi Visitors Bureau

    "My most cherished memories are of my kupuna and how they celebrated life through moʻolelo, mele, and hula."

  • Bradley Doell Board Chair

    Director of Sales and Marketing, Mauna Kea Resort

    Matthew Pickett Second Chair

    General Manager, Castle Hilo Hawaiian

    Catherine Cambra Immediate Past Chair

    Director of Marketing & Public Relations, Fairmont Orchid, Hawaiʻi

    John Dominguez

    Waikoloa Beach Marriott Resort & Spa

    Lance Duyao

    Big Island Candies

    Micah Kamohoaliʻi

    Kumu Hula, Hālau Nā Kīpuʻupuʻu / Owner, Dezigns by Kamohoaliʻi

    Lorna Larsen-Jeyte

    Co-Founder/Steering Committee, Experience Volcano

    Lauren Manuel

    Partner, Sales and Marketing, Makana Hawaiʻi Incentives

    John McCollum

    General Manager, Umauma Falls Experience

    Chris Paterson

    Owner, Kailani Tours

    Manu Powers

    Co-Owner, Sea Quest Hawaii

    Art Taniguchi

    Community Member

    Pomai Weigert

    AgBusiness Consultant, GoFarm Hawaiʻi / University of Hawaiʻi



    Scott Pauli

    Executive Director, Island of Hawaiʻi Visitors Bureau

    Tom Mullen

    Interim President and CEO, Senior Vice President and COO, Hawaiʻi Visitors and Convention Bureau

  • The Hawaiʻi Tourism Authority (HTA), in partnership with the counties and the respective visitor bureaus, developed community-based Destination Management Action Plans (DMAPs) that aim to rebuild, redefine and reset the direction of tourism over a three-year period. The focus is on stabilization, recovery, and rebuilding to the desired visitor industry for each island. The actions put forth in the DMAPs are guided by an island-based Steering Committee for each island, and includes a collaborative process which encourages participation and vital input from the community, visitor industry and other sectors. The DMAPs identify areas of need as well as actionable solutions for enhancing the residents’ quality of life and improving the visitor experience across the islands.


    HTA’s 2020–2025 Strategic Plan is organized around four interacting pillars—Natural Resources, Hawaiian Culture, Community, and Brand Marketing, with more emphasis on addressing tourism impacts and greater destination management. In it, HTA defined Destination Management to include: attracting and educating responsible visitors; advocating for solutions to overcrowded attractions, overtaxed infrastructure, and other tourism-related problems; and working with other responsible agencies to improve natural and cultural assets valued by both Hawaiʻi residents and visitors.


    View the Hawaiʻi Island Destination Management Action Plan below, or visit the Hawaiʻi Tourism Authority website to discover how destination management and stewardship is advancing in our islands.



    • 2019     PRSA Koa Anvil Award, Best of Show-Live Pono, Pono Pledge, Public Service, Travel and Tourism/Hospitality
    • 2019     PRSA Award of Excellence, Kīlauea Volcano Eruptions: Impacts on Hawaiʻi Island Tourism, Crisis Communications, Travel & Hospitality
    • 2022     International Telly Award – Silver, Online General Public Interest/Awareness
    • Pono Pledge: be safe, responsible, and mindful while enjoying and exploring the island of Hawaiʻi. Please read, sign, and share the pledge and encourage others to do the same.
    • Hawaiʻi Island Events: Visit gohawaii.com for a glimpse of upcoming events taking place on Hawaiʻi Island.
    • What’s Sizzlin’ on Hawaiʻi Island: Read our latest press releases to find out what’s new on Hawaiʻi Island.
    • Four of the world’s five major climate zones and all but four of the world’s sub-zones can be found on Hawaiʻi Island creating an ecosystem unlike any other (original Köppen Classification System)
    • World’s tallest mountain – Maunakea – when measured from its base on the sea floor (approx. 33,500 feet), 13,796 ft. from sea level
    • World’s most massive mountain – Maunaloa’s volume is estimated at 18,000 cubic miles.
    • World’s most active shield volcanoes – Kīlauea and Maunaloa
    • 266 miles of coastline and the most marine conservation districts in the State
    • ʻAkaka Falls is North Hilo is the State’s tallest “sheer drop” waterfall – more than twice the height of Niagara Falls
    • A few of Hawaiʻi Islandʻs unique events: Merrie Monarch Hula Festival, Kona Coffee Cultural Festival, Liliʻuokalani Long Distance Canoe Races, VinFast IRONMAN World Championship, Hawaiian International Billfish Tournament, and more!


Island of Hawaiʻi Visitors Bureau Executive Director (Vacant)

62-3595 ʻĀmaui Drive
Waimea, HI 96743