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Tree Canopy from Below

East Maui Tourism Management Pilot Program

Resources & Reports Toolkit

Below are resources to assist with planning and promoting your services, as well as the forms and reports referenced in the Contractor's Handbook. Click on the links to download templates or view more information.

Handbook Forms and Reports

Maʻemaʻe Toolkit

The HTA has created the Maʻemaʻe Toolkit, a Hawaii style and resource guide that provides essential information needed to accurately and authentically promote the Hawaiian Islands. Information compiled in the comprehensive resource is guided by HTA’s partners and cultural experts in the community and industry, and covers geographical and cultural information, to descriptions of Hawaiʻi traditions and customs.

The Hawaiian Island & Island Brand Identities

Find out how the HTA and its marketing contractors are differentiating the individual Hawaiian islands by focusing on the distinct experiences and emotional aspects of each island as well as the brand elements that are common across all the islands. Learn more here.

“The Hawaiian Islands” Logo

All Signature Events Programs must use both HTA and “The Hawaiian Islands” (THI) logos. To obtain the THI logo in your requested format, please contact Christy Calabrese at ccalabrese@hvcb.org.

Kalo Leaves

PR and Social Media Toolkit

Templates and tools to assist you with your publicity and social media efforts.

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We recognize the use of linguistic markings of the (modern) Hawaiian language including the ʻokina [‘] or glottal stop and the kahakō [ō] or macron (e.g., in place names of Hawaiʻi such as Lānaʻi). We acknowledge that individual businesses listed on this site may not use the ʻokina or kahakō, but we recognize the importance of using these markings to preserve the indigenous language and culture of Hawaiʻi and use them in all other forms of communications.