PUBLIC RELATIONS & COMMUNICATIONS

Media eNewsletter:

  • O‘ahu Visitors Bureau (OVB) sent out a call for submissions for the Q3 Updates and Aloha from Oʻahu release on June 13, 2024. The Q3 update will be distributed in July. Please send updates, news, and developments from your organization, any Mālama Oʻahu initiatives your organization is embarking on, and any locally sourced or retailed supported promotions you are launching to Kalei Kaaialii at kalei.kaaialii@finnpartners.com by Thursday, July 27.

Consumer eNewsletter:

  • OVB distributed on June 4, 2024, our O‘ahu Consumer eNewsletter to an estimated 120,000+ subscribers.  The focus was highlighting O‘ahu rich and vibrant culinary experiences that included eateries, food tours, agritourism, cooking classes and O‘ahu breweries & distilleries.

Public Relations - Visiting Media:

  • OVB’s PR team continued to vet and work to schedule media visits for 2024, that will translate to stories that impact visitors, residents, and the industry positively.
  • In collaboration with HVCB’s PR team, OVB solicited and scheduled five media on-island to cover Festival of the Pacific and other O‘ahu experiences. 

 

TRAVEL TRADE & SALES

The O‘ahu Visitors Bureau is working closely with HVCB and the other Island Visitors Bureaus to align and prepare for sales activities in 2024.

  • Along with the other Island Visitors Bureaus & HVCB, OVB attended:
    • Travel Leaders Network EDGE Conference | Jun 7 – 10 | Washington, DC.  Event included 2 Sunrise Workshops updates seminar in partnership with HVCB / HTUSA & Island Visitors Bureau; 1 day of Tradeshow; networking sessions
    • HTUSA Leisure Educational Blitz | Jun 19 – 20 | Denver, CO; Salt Lake City UT.  Event included Cultural training (HVCB / HTUSA), Island Destination updates, Trade show & networking
    • NorCal Hawai‘i ‘Ohana Trade Events | Jun 24 | Foster City, CA.  Event included Island Destination Seminar in partnership with HVCB/HTUSA, Trade show & networking
    • Pacific Northwest Hawai‘i ‘Ohana Coconuts & Bolts Trade Events | Jun 25 – 27 | Seattle, WA; Tacoma, WA; Lake Oswego, OR.  Event included Island Destination Seminar in partnership with HVCB/HTUSA, Trade show & networking

 

INTERNATIONAL ACTIVITIES & SUPPORT

Global Marketing Team (GMT) Support. The Oʻahu Visitors Bureau, along with the other Island Visitors Bureaus, assist the HTA GMTs with guidance and expertise on each island.  In June, OVB provided recommendations, feedback, contacts and guidance on upcoming GMT programs. 

 

The Oʻahu Visitors Bureau also provided support for the following programs in June.

  • HTO & Flight Centre FAM with Aqua Aston Hospitality and Hawaiian Airlines. 

 

UPCOMING TRAVEL TRADE & SALES (JUL – OCT) Upcoming events that OVB is planning on attending over the next few months.

 

U.S. Travel Trade Events

  • GTM | Fort Lauderdale | Jul 18 – 20, 2024
  • HVCB Travel Trade Blitz | (TBC) Atlanta, Orlando & Washington D.C. | Aug 20 – 22, 2024
  • HVCB Travel Trade Blitz | (TBD) SoCal Cities | Oct 15 – 18, 2024
  • ALGV Ascend Conference | Cancun, MX | Oct 22 – 25, 2024

International Travel Trade & PR Events

  • HTEurope Travel Hawai‘i Mission | Frankfurt, Stuttgart, Munich, Zurich, Manchester & London | Sep 2 – 11, 2024
  • HTJapan Japan Mission | Tokyo | Sep 25 – 29
  • HTCanada O‘ahu & Maui Media FAM.  O‘ahu | Sep 20 – 23, 2024
  • HTEurope Media FAM (O‘ahu & Hawai‘i Island) – Dates still to be confirmed

Other

  • HTA Fall Hawai‘i Tourism Conference week | O‘ahu | Sep 30 – Oct 3, 2024

 

OTHER AREAS

O‘ahu’s Upcoming Events:

  • Walter J. MacFarlane Regatta, July 4
  • Mōʻiliʻili Summer Fest 2024, July 6
  • Hawaiʻi ʻUkulele Festival, July 14
  • 47th Annual Prince Lot Hula Festival, July 20
  • Queen Liliʻuokalani Keiki Hula Festival, July 25 – 27
  • Molokaʻi 2 Oʻahu Paddleboard World Championships, July 28
  • Duke's Oceanfest, August 16 – 15
  • 30th Annual Made in Hawai'i Festival, August 23 – 25