U.S. PUBLIC RELATIONS & COMMUNICATIONS
MEDIA eNewsletter: The O‘ahu Visitors Bureau’s quarterly media eNewsletter, News, Updates & Aloha From O‘ahu, communicates O‘ahu’s current regenerative tourism direction, Mālama Hawai‘i news, and updates on visitor experiences and tourism products to our U.S. media and to our HTA GMTs to disseminate to their respective market media.
- O‘ahu Visitors Bureau (OVB) distributed its Q3 News, Updates and Aloha from Oʻahu release on July 16, 2024.
PUBLIC RELATIONS - Visiting Media: The O‘ahu Visitors Bureau vets and supports appropriate media visits that will translate to stories that impact visitors, residents, and the industry positively. The O‘ahu Visitors Bureau hosted the following media this month:
- OVB’s PR team continues to vet and work to schedule media visits for 2024, that will translate to stories that impact visitors, residents, and the industry positively.
U.S. TRAVEL TRADE & SALES
The O‘ahu Visitors Bureau is working closely with HVCB and the other Island Visitors Bureaus to align and prepare for sales activities in 2024.
TRAVEL TRADE – Trade Events: The O‘ahu Visitors Bureau supported and/or hosted the following trade events this month:
- OVB participated in Global Travel Marketplace: July 18 - 20
TRAVEL TRADE – Trade FAM: The O‘ahu Visitors Bureau supported and/or hosted the following FAMs this month:
- OVB did not participate in any Trade FAM for month of July
TRAVEL Trade – Trade Training/Webinars:
- OVB did not participate in any Trade Training/Webinars for month of July
INTERNATIONAL ACTIVITIES & SUPPORT
Global Marketing Team (GMT) Support. The Oʻahu Visitors Bureau, along with the other Island Visitors Bureau, assist the HTA GMTs with guidance and expertise on each island. The Oʻahu Visitors Bureau provided support for and/or participated in the following programs this month:
CONSUMER Activities:
- OVB provided feedback to HTUSA and conducted a comprehensive review of various locations for their upcoming social media content filming. (Jul 2)
- OVB has reviewed and offered feedback to HTK for their upcoming July social media posts on festivals and events and buying local on Oʻahu. (Jul 5)
UPCOMING TRAVEL TRADE & SALES (AUG - OCT)
- HVCB Blitz: Atlanta, Orlando, Washington, D.C., Aug 20 - 22
- SoCal HI ‘Ohana Event- San Diego, October 14
- HVCB Blitz: Newport Beach, Westlake Village/Thousand Oaks, Ontario, October 15 - 17
- ALGV Ascend Conference: Cancun, MX, October 22 - 25
- HTCanada Aloha Canada Sales Mission Toronto, Calgary, & Vancouver, October 22 - 24
O‘ahu’s Upcoming Events:
- 20th Annual Korean Festival, August 2 - 3
- 2024 Duke’s OceanFest, August 17 - 25
- 2024 World Pokémon World Championships, August 16 - 18
- 30th Annual Made in Hawaiʻi Festival, August 23 - 25
- 42nd Annual Hawaiian Slack Key Guitar Festival Waikīkī, August 31
- 42nd Okinawan Festival, August 31-September 1
- 78th Annual Aloha Festivals, September 1-30
- September 7: Royal Court Investiture Opening Ceremony
- September 21: 70th Annual Waikīkī Hoʻolauleʻa
- September 28: 76th Annual floral Parade presented by ʻAlohilani Resort Waikīkī Beach
- 48th Annual Honolulu Intertribal Powwow, September 21-22