The Hawaiʻi Visitors and Convention Bureau (HVCB) is a private non-profit organization contracted by the Hawaiʻi Tourism Authority (HTA) for marketing services in the continental U.S. The HTA, the state of Hawaiʻi’s tourism agency, is responsible for holistically managing tourism in a sustainable manner consistent with the state of Hawaiʻi’s economic goals, cultural values, preservation of natural resources, community desires, and visitor industry needs. For more information about the Hawaiian Islands, visit gohawaii.com or follow updates on Instagram, Facebook and YouTube.