Quick Glance: Upcoming Events – OVB Participation 

  • 18 August – HVCB Virtual Media Blitz, Oʻahu (OVB): HTUSA’s Statewide Virtual Blitz Initiative with each Hawaiian island taking a dedicated day to showcase its unique allure to media and for the Virtual Media Blitz, O‘ahu (OVB) we encourage you to send us your exciting updates and highlights in advance from our O‘ahu virtual blitz day to be included in our island coverage. Please reach out to: corlans@hvcb.org.  

 

City & County of Honolulu Department of Emergency Management Updates:  

  • The central Pacific Hurricane season began 1 June and runs through 30 November. A reminder that the OVB is a liaison between county Department of Emergency Management and the industry in case of an emergency. Please stay prepared.   

  • Get the City and County of Honolulu’s new notification system! Sign up at hnlalert.gov. Learn more about HNL Alert and get resources to share here.  

  • Signing up for HNL Alert ensures you get rapid and detailed information from an official source during emergencies and disasters. You get early notice of developing situations, allowing you more time to prepare. HNL Alert messages provide real-time updates on urgent events, including images and links to information such as shelter locations and evacuation areas. 

  • HNL Alert is used in addition to emergency warning systems that don’t require sign up, such as Wireless Emergency Alerts that sound on your cell phones, Emergency Alert System messages that interrupt radio and TV, and outdoor warning sirens. Everyone, including those not signed up for HNL Alert, will continue to be alerted of urgent emergency situations via these warning systems. However, these messages quickly disappear from TV and phone screens after they are broadcast. HNL Alert messages don’t disappear quickly, giving you more time to read and understand the information or share it with others. 

 

Picture 2, Picture, Picture 

TRAVEL TRADE & SALES 

  • Attended Romance Travel Forum Cancun, MX - 4-7 June 

  • Attended IPW 2025 Chicago, IL – 14-18 June 

  • Collaborated and worked with HTEurope on the HTE Product Manager FAM – 19-22 June 

  • Attended NorCal Hawai‘i ‘Ohana Trade Event(s) Sacramento, CA – 24 June 

  • Attended Pacific Northwest Hawai‘i ‘Ohana Coconuts & Bolts: Redmond, WA; Lake Oswego, OR – 25-26 June 

 

MARKETING, MESSAGING AND PUBLIC RELATIONS 

Upcoming Media Visits and Prospective Exposure 

OVB continues to vet and work on media visits and to support HTA GMT media FAMs and visits that will translate to appropriate Oʻahu messaging and stories. 

 

O‘ahu Media Visits:  

•    HTK YP Influencer Fam: 2-6 July 

•    HTK Air Premia Media Fam: 9-12 July

 

O‘ahu FAM Survey Results: 

Exciting news from our recent OVB/HTO/Qantas Melbourne Inaugural FAM trip to Oʻahu in May, attendees were highly impressed, giving the overall experience an overwhelmingly positive rating. We’re thrilled to hear such fantastic feedback for our O‘ahu partners that supported this FAM.

 

Recent Highlights and OVB Generated Coverage: 

OVB recently had the pleasure of hosting Jennifer Bain, a talented writer from Canada, Jennifer explored significant historical and natural sites across Oʻahu and Moloka‘i to gather material for her upcoming stories. 

What she covered: Jennifer focused her storytelling on U.S. National Parks. While on Oʻahu, she delved into the rich history of Pearl Harbor and Honouliuli National Historic Site. She also spent time experiencing local accommodations for additional destination coverage. As a special bonus, she took a day trip to Molokaʻi to visit Kalaupapa National Historical Park, which will be featured in a separate story. 
 
Jennifer’s Coverage:  

 

OVB Social Media Collaborations 

Looking to expand your reach and connect with a broader audience? Consider collaborating with OVB on a strategic social media post! This partnership allows you to tap into our follower base while showcasing your brand to a wider network, and in turn, we can highlight the destination to your audience. Don’t miss out on this exciting opportunity to boost your visibility and engage with potential customers. Contact Catherine Orlans at corlans@hvcb.org!