2008ioax

The Islands of Aloha Express (IOAX) is a monthly e-mail newsletter sent to over 306,000 opt-in leisure consumers each month. The e-newsletter is filled with things to do and see when visiting all of the islands. It includes special offers, recipes, stories from other visitors and downloadable images of Hawaii. In addition, our enhanced gohawaii.com website provides premium real estate space to the IOAX opt-in form link on almost every webpage of the site. Visitors from all over the world sign-up to receive the IOAX.

Listed below are 2008 rates and advertising deadlines:

Large Ad SOLD OUT
(4) per month

Rate: $2000.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Body (120 characters, w/spaces – no bold, italicized or ALL CAP text)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)

Medium Ad 1st Row Three Available: September, November & December
(4) per month

Rate: $1000.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Body (90 characters, w/spaces – no bold, italicized or ALL CAP text)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)

Medium Ad 2nd Row Three Available: October, November & December
(4) per monthRate: $800.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Body (90 characters, w/spaces – no bold, italicized or ALL CAP text)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)

Small Ad SOLD OUT
(4) per month
Rate: $450.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)

Advertising Schedule

2008

JAN

FEB

MAR

APR

Commitment Date

F 9/21

F 10/19

F 11/16

F 12/21

Materials Due

F 12/7

F 2/1

TH 2/14

F 3/7

Email Blast

W 1/23

T 2/12

W 3/12

T 4/9

2008

MAY

JUN

JUL

AUG

Commitment Date

F 1/25

F 2/15

F 3/21

F 4/18

Materials Due

F 4/4

F 5/2

F 6/6

F 7/4

Email Blast

T 5/6

T 6/3

T 7/1

T 8/5

2008

SEP

OCT

NOV

DEC

Commitment Date

F 5/23

F 6/20

F 7/18

F 8/22

Materials Due

F 8/1

F 9/5

F 10/3

F 11/7

Email Blast

T 9/9

T 10/7

T 11/4

T 12/9

All materials for the IOAX can be uploaded through our MemberNet portal: http://www.hvcb.org/membernet by the specified due date.

Please upload an original photo in JPG format to ensure photo or logo quality.
All pictures and logos submitted will be resized to the specific size by HVCB's Online Marketing Department.

If you have any additional questions please e-mail mduke@hvcb.org.