The Islands of Aloha Express (IOAX) is a monthly e-mail newsletter sent to over 200,000 opt-in leisure consumers each month. The e-newsletter is filled with things to do and see when visiting all of the islands. It includes special offers, recipes, stories from other visitors and downloadable images of Hawaii. In addition, our enhanced gohawaii.com website provides premium real estate space to the IOAX opt-in form link on almost every webpage of the site. Visitors from all over the world sign-up to receive the IOAX.
Please click here to view available 2007 IOAX ads.
Listed below are 2007 rates and advertising deadlines:
Large Ad
(4) per month
Rate: $1,550.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Body (120 characters, w/spaces – no bold, italicized or ALL CAP text)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)
Medium Ad
(4) per month
Rate: $1,250.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Body (90 characters, w/spaces – no bold, italicized or ALL CAP text)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)
Small Ad
(8) per month
Rate: $450.00 per listing, per month
Specifications
· Company Logo (100x67 pixels in JPG format)
· Headline (45 characters, includes spaces)
· Link (no bold, italicized or ALL CAP text – All Links will read “Click here”)
Advertising Schedule
2007 |
JAN |
FEB |
MAR |
APR |
Commitment Date |
W 11/22 |
W 1/3 |
W 1/31 |
W 2/28 |
Materials Due |
W 11/29 |
W 1/10 |
W 2/7 |
W 3/7 |
Email Blast |
T 1/2
|
T 2/6 |
T 3/6 |
T 4/3 |
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|
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2007 |
MAY |
JUN |
JUL |
AUG |
Commitment Date |
W 3/28 |
W 5/2 |
W 5/23 |
W 7/6 |
Materials Due |
W 4/4 |
W 5/9 |
W 5/30 |
W 7/11 |
Email Blast |
T 5/1 |
TH 6/7 |
F 7/6 |
TH 8/9 |
2007 |
SEP |
OCT |
NOV |
DEC |
Commitment Date |
W 8/1 |
W 8/29 |
W 10/3 |
F 11/2 |
Materials Due |
T 9/13 |
T 9/13 |
W 11/2 |
W 11/7 |
Email Blast |
T 9/20 |
F 10/19 |
T 11/14 |
T 12/14 |
All materials for the IOAX can be sent via e-mail to ioax@hvcb.org by the specified due date. Reminder e-mails and additional instructions will be sent out to all confirmed 2007 advertisers.
Please send in a original photo in JPG format to ensure photo or logo quality.
All pictures and logos submitted will be resized to the specific size by HVCB's Online Marketing Department.
If you have any additional questions please e-mail ioax@hvcb.org.
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